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5 New Books to to Help Kickstart Your Entrepreneurial Dreams

November is National Entrepreneurship Month, a time to celebrate the risk-takers, problem-solvers, and innovation-makers who boldly go into the unknown, whose courage and determination to turn their ideas into real progress make up the backbone of our economy and our future.

To celebrate, we’ll be sharing tips, tools, resources, and deals across our platforms all month, kicking it off with five new books to guide the entrepreneur or entrepreneur-in-the-making in your life.

Get these or our other business books for an additional 15% off when you use the coupon code “NEM2019” at checkout! (Excludes Traction Library titles)


For learning if it’s right for you:

Entrepreneurial Leap
by Gino Wickman (Bestselling author of Traction)

Note: The hardcover is backordered, but ebook versions are available.

You’ve thought about starting your own business . . . but how can you decide if you should really take the leap? This three-part book is an easy-to-use, practical guide that will help you identify the six essential traits every entrepreneur needs so you can decide, once and for all, if entrepreneurship is right for you—because success depends on far more than just a great idea and a generous helping of luck.

To help you find the work/life balance:

The Freedom Formula
by David Finkel

Building a successful company and career doesn’t mean sacrificing your family, health, or life. The Freedom Formula shares the detailed blueprint to help you operationalize working smarter to create maximum value for your company in less time so you can reclaim hours of your day— and the freedom to live your life, not just your job.

To help you stand out from the crowd:

The Iconist
by Jamie Mustard

Just twenty years ago, before the explosion of the internet and our globally connected, always-on digital world, you would only be competing for the attention of potential clients against others in your similar field. Now, you’re competing against everyone, all the time—every text message, email, commercial, banner ad, and billboard. The Iconist will help you learn how to stand out among all that noise.

To help you focus so you can achieve your goals:

by Nir Eyal

By understanding the underlying causes of distraction, you can better control your attention, focus on the tasks at hand, and achieve your goals—and create a company culture where your employees are empowered to do the same.

To help you get your foot in the door:

Get the Meeting!
by Stu Heinecke (author of How to Get a Meeting with Anyone)

Get the Meeting! takes you inside the innovative concept of Contact Marketing, with more than sixty fully illustrated case studies and tactical examples to help you break through to your top accounts in the most effective ways possible. You’ll learn the top tips, tools, and tactics proven to get response rates as high as 100 percent, so you can get the meetings—and life-changing results—you always wanted.

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