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Monthly Archives: February 2010

A book as a life’s work

I don’t think we state this as clearly as we should in our submissions pages, but we particularly like books that represent an author’s cause/life’s work/mission. These books tend to be content-rich and written with great care. They also tend to come with authors that have a very healthy attitude about marketing; they will be working in this area for years/decades to come, …

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All Hail the Goddess Chattera

We are a non-denominational publishing house, but if we were to have a house deity, it would have to be goddess Chattera, who controls the mysterious forces of word of mouth.

Few books are successful without at least some element of word of mouth. Definitions differ, but to my thinking word of mouth is everyone that hears about the book and is inspired to purchase it without any intervention on our, …

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