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Rocket Fuel

By Gino Wickman and Mark C. Winters

$12.99$24.95

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ISBN: 9781942952312

ISBN: 9781941631157

Publication Date: April 2015

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Description

Youโ€™re a Visionary. Thatโ€™s the problem.

Youโ€™ve already founded a successful business and have clear ideas for the future of your company. This has worked for you so far, but now business has stalled, and youโ€™ve become overwhelmed, stuck, and frustrated. You may have a hunch that something or someone is missing โ€“ and youโ€™re right. A great Visionary is only half of the equation for launching a company toward success.

A solid partnership is the key to helping your business soar, and you need someone else to play a crucial role in taking your business to its maximum level.

Enter the Integrator. This is the Visionaryโ€™s complement who has a talent for moving ideas forward: keeping varying tasks and schedules aligned, creating focus and accountability, and ensuring cohesion of people and processes. In other words, the Integrator takes a vision and executes it.

From the author of the bestselling Traction, Rocket Fuel details the integral roles of the Visionary and Integrator and explains how an effective relationship between the two can thrive, and even offers advice to help Visionary-minded and Integrator-minded individuals find one another. Rocket Fuel also offers assessments so youโ€™re able to determine whether youโ€™re a Visionary or an Integrator so you can recognize your needs and then find the best partner to suit them.

Without an Integrator, a Visionary is far less likely to succeed long-term ,and realize the companyโ€™s ultimate goalsโ€”likewise, with no Visionary, an Integrator canโ€™t rise to his or her full potential. When these two people come together to share their natural talents and innate skill sets, they have the power to reach new heights for virtually any company or organization. Rocket Fuel is here. Time to ignite the booster for your next level. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonaldโ€™s. It worked for Ford. It can work for you.

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About the Authors

Gino  Wickman

An entrepreneur since the age of 21, Gino has always had an obsession for learning what makes businesses and entrepreneurs thrive.

At 25, Gino took over the family business, which was deeply in debt and in need of help. After turning the company around and running it for seven years, he and his partners successfully sold the company.

Gino then set out to help entrepreneurs and leaders get what they want from their businesses and lives.

Based on his years of real-world experience, Gino created the Entrepreneurial Operating Systemยฎ (EOSยฎ), a practical method for helping companies achieve greatness.

Gino has personally delivered more than 2,000 full-day sessions for more than 135 companies, helping them implement EOS. He is also the author of the award-winning, best-selling book Traction: Get a Grip on Your Business, which has sold over 1 million copies, as well as five other books in the Traction Library that have sold over 3 million copies.

Today Ginoโ€™s focus remains on helping entrepreneurs and leaders, maximize their freedom, creativity, and impact through teaching and speaking on the following topics:

๐Ÿ‘‰ENTREPRENEURIAL LEAP โ€” Ginoโ€™s passion project, focused on helping entrepreneurs-in-the-making, is packed with real-life stories and practical advice. Entrepreneurial Leap is a simple how-to manual to help you start a better start-up.

๐Ÿ‘‰ROCKET FUEL โ€” Rocket Fuel details the integral roles of the Visionary and Integratorโ„ข and explains how an effective relationship between the two can thrive. When these two people come together to share their natural talents and innate skill sets, they have the power to reach new heights for virtually any company or organization.

๐Ÿ‘‰EOS (ENTREPRENEURIAL OPERATING SYSTEM) โ€” EOS is a set of simple concepts and practical tools used by more than 250,000 companies around the world to clarify, simplify, and achieve their vision.

๐Ÿ‘‰THE EOS LIFE โ€” You deserve to live your ideal life. As an entrepreneurial business leader, you already know how hard it can be just to create a non-ideal life. Now let Gino show you how to create the entrepreneurial life you always hoped and dreamed it could be.

๐Ÿ‘‰THE 10 DISCIPLINES FOR MANAGING AND MAXIMIZING YOUR ENERGY โ€” Each of these disciplines is fast, simple, and powerful. They will help you expand, focus, and manage your energy. Each one of them is fully customizable to you, because you are a unique individual.

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Mark C.  Winters

Mark C. Winters is a seasoned entrepreneur with over 30 years of leadership experience, spanning from raw startups to multi-billion dollar global enterprises like Procter & Gamble and British Petroleum. This diverse background enables him to apply successful patterns across various business scenarios, reflecting his ability to handle both large-scale and startup ventures. Mark is the co-author of the widely acclaimed book Rocket Fuel, and theย  Founder/Visionary of Rocket Fuel University. His work in this powerful entrepreneurial leadership structure has impacted literally thousands of entrepreneurial businesses.

As an Expert EOS Implementer, Mark has delivered over 900 full-day EOS workshops, helping entrepreneurial leadership teams move with clarity and speed. His extensive experience includes starting, buying, shutting down, and selling 14 companies, highlighted by a notable venture that yielded a 100x cash return in less than 3 years. His contributions have earned him recognition as a Tech Titan finalist and โ€œ40 Under Fortyโ€ by the Business Journal in both Milwaukee and Dallas.ย Mark is also passionate about technology and systems that enhance human and athletic performance, with expertise in pattern recognition and scoring methodologies. His dedication to advancing entrepreneurial leadership and his role in the EOS community make him a respected figure in his field.

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Publication Details

Format: Paperback

ISBN: 9781942952312

Dimensions: 6 x 9 x 1 in.

Weight: 0.5 lbs.

Format: Hardcover

ISBN: 9781941631157

Dimensions: 5.5 x 8.25 x 1 in.

Weight: 2 lbs.

Publication Date: April 2015

Format: E-book (epub)

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